When I once visited the beautiful Giambattista Bodoni museum at the Biblioteca Palatina at Parma on one of these overwhelmingly hot Italian summer days I returned home (to my girlfriend’s summer house), the first thing that came to my mind to do was a little pencil scratching of this semi classical lettering in reality more Didot like than truly “Bodoni style”.

I combined it with a little idea for a Marc Jacobs branding.