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	<title>Color &#8211; Fragments of Beauty</title>
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	<description>Typeface Works and Essays</description>
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	<title>Color &#8211; Fragments of Beauty</title>
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	<item>
		<title>Last Refinements on Threeadvanced Webfont</title>
		<link>https://frammenti.stefanseifert.com/2019/01/last-refinements-on-threeadvanced-webfont/</link>
					<comments>https://frammenti.stefanseifert.com/2019/01/last-refinements-on-threeadvanced-webfont/#respond</comments>
		
		<dc:creator><![CDATA[elementi]]></dc:creator>
		<pubDate>Wed, 09 Jan 2019 11:21:49 +0000</pubDate>
				<category><![CDATA[Design Process]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Typeface Design]]></category>
		<category><![CDATA[Circular]]></category>
		<category><![CDATA[Color]]></category>
		<category><![CDATA[Form]]></category>
		<guid isPermaLink="false">http://www.seifertfragments.de/?p=2764</guid>

					<description><![CDATA[<p><img src="https://frammenti.stefanseifert.com/wp-content/uploads/2019/01/Progress-Advanced.jpg" class="attachment-md_post_thumb_large size-md_post_thumb_large wp-post-image" alt="" decoding="async" fetchpriority="high" srcset="https://frammenti.stefanseifert.com/wp-content/uploads/2019/01/Progress-Advanced.jpg 2265w, https://frammenti.stefanseifert.com/wp-content/uploads/2019/01/Progress-Advanced-768x458.jpg 768w" sizes="(max-width: 2265px) 100vw, 2265px" /></p><span class="initial"><span class="cap">A</span></span> long long story finally seems to come to end. It all began with an ultra thin display typeface called <em>Advanced</em>. Which was influenced by one of my favorite Sans Serif typefaces <em>Franklin Gothic</em>. It had a less pronounced line contrast, sure was way thinner, but still kept some of its elegant color mood. <em>Threeadvanced</em> was developed as an accompanying text face for the web and itself has undergone major modifications and re-versioning over the years.



<blockquote>When you work on a typeface over a longer time period it is curious how it seems to adapt itself to the changing spirit of times. It is a thing inevitable to happen.</blockquote>



In a way it is the font I use to work on after a hard day of labour with a good glass of wine and my favorite music to relax and calm down. When you work on a typeface over a longer time period it is curious how it seems to adapt itself also to the changing spirit of times. Something what we Germans like to call ‘<em>Zeitgeist</em>’. In the beginning it still had some slight remains of typefaces like <em>Meta</em> or even <em>Thesis</em> form the late nineties. Then with the years, specially in the last 2 years, it evolved more and more in the direction of the nowadays popular lot more geometric forms as seen in <em>Montserrat</em> and others. It is a thing inevitable to happen.

<em>Threeadvanced</em> (“Version 3”) once had a large variety of fonts for different uses as, for example, to be rendered on screen with sub pixel technique or retina on the other hand. All those experiments were dropped in the end as web is in fast progress and keeping it up with a typeface in continuous refinement process is almost impossible. So I decided to go for one of the blacker versions of this large family in order to use it in a more general way. My <a href="https://www.stefanseifert.com/stefan-seifert-portrait/" target="_blank"><span class="author">Stefan Seifert</span></a> logotype also is just a simple use of this typeface, no lettering or extra space adjustments.

The picture above shows the process of spacing and some ultimate refinements on letters as the ‘<em>a</em>’ which has become slightly more stiff with more geometrical circular inner forms. Photography in the background is by <span class="author">Paolo Roversi</span>. I particularly love to keep some of his sepia colored fashion shoots in the background to inspire myself and to unconsciously stick to some of this typeface’s original “color”.

<strong>Credits:</strong>
<span class="author">Paolo Roversi</span> | Photography]]></description>
										<content:encoded><![CDATA[<p><img src="https://frammenti.stefanseifert.com/wp-content/uploads/2019/01/Progress-Advanced.jpg" class="attachment-md_post_thumb_large size-md_post_thumb_large wp-post-image" alt="" decoding="async" srcset="https://frammenti.stefanseifert.com/wp-content/uploads/2019/01/Progress-Advanced.jpg 2265w, https://frammenti.stefanseifert.com/wp-content/uploads/2019/01/Progress-Advanced-768x458.jpg 768w" sizes="(max-width: 2265px) 100vw, 2265px" /></p><span class="initial"><span class="cap">A</span></span> long long story finally seems to come to end. It all began with an ultra thin display typeface called <em>Advanced</em>. Which was influenced by one of my favorite Sans Serif typefaces <em>Franklin Gothic</em>. It had a less pronounced line contrast, sure was way thinner, but still kept some of its elegant color mood. <em>Threeadvanced</em> was developed as an accompanying text face for the web and itself has undergone major modifications and re-versioning over the years.



<blockquote>When you work on a typeface over a longer time period it is curious how it seems to adapt itself to the changing spirit of times. It is a thing inevitable to happen.</blockquote>



In a way it is the font I use to work on after a hard day of labour with a good glass of wine and my favorite music to relax and calm down. When you work on a typeface over a longer time period it is curious how it seems to adapt itself also to the changing spirit of times. Something what we Germans like to call ‘<em>Zeitgeist</em>’. In the beginning it still had some slight remains of typefaces like <em>Meta</em> or even <em>Thesis</em> form the late nineties. Then with the years, specially in the last 2 years, it evolved more and more in the direction of the nowadays popular lot more geometric forms as seen in <em>Montserrat</em> and others. It is a thing inevitable to happen.

<em>Threeadvanced</em> (“Version 3”) once had a large variety of fonts for different uses as, for example, to be rendered on screen with sub pixel technique or retina on the other hand. All those experiments were dropped in the end as web is in fast progress and keeping it up with a typeface in continuous refinement process is almost impossible. So I decided to go for one of the blacker versions of this large family in order to use it in a more general way. My <a href="https://www.stefanseifert.com/stefan-seifert-portrait/" target="_blank"><span class="author">Stefan Seifert</span></a> logotype also is just a simple use of this typeface, no lettering or extra space adjustments.

The picture above shows the process of spacing and some ultimate refinements on letters as the ‘<em>a</em>’ which has become slightly more stiff with more geometrical circular inner forms. Photography in the background is by <span class="author">Paolo Roversi</span>. I particularly love to keep some of his sepia colored fashion shoots in the background to inspire myself and to unconsciously stick to some of this typeface’s original “color”.

<strong>Credits:</strong>
<span class="author">Paolo Roversi</span> | Photography]]></content:encoded>
					
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			</item>
		<item>
		<title>Working on Trussardi Small Caps</title>
		<link>https://frammenti.stefanseifert.com/2018/09/working-on-trussardi-lettering-small-caps/</link>
					<comments>https://frammenti.stefanseifert.com/2018/09/working-on-trussardi-lettering-small-caps/#respond</comments>
		
		<dc:creator><![CDATA[elementi]]></dc:creator>
		<pubDate>Sun, 23 Sep 2018 07:49:14 +0000</pubDate>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design Process]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Typeface Design]]></category>
		<category><![CDATA[Balance]]></category>
		<category><![CDATA[Capitals]]></category>
		<category><![CDATA[Character]]></category>
		<category><![CDATA[Color]]></category>
		<category><![CDATA[Detail]]></category>
		<category><![CDATA[Line]]></category>
		<category><![CDATA[Reflection]]></category>
		<category><![CDATA[Small Caps]]></category>
		<category><![CDATA[Trussardi]]></category>
		<guid isPermaLink="false">http://www.seifertfragments.de/?p=2557</guid>

					<description><![CDATA[<p><img src="https://frammenti.stefanseifert.com/wp-content/uploads/2018/09/Image_Trus.png" class="attachment-md_post_thumb_large size-md_post_thumb_large wp-post-image" alt="" decoding="async" srcset="https://frammenti.stefanseifert.com/wp-content/uploads/2018/09/Image_Trus.png 1280w, https://frammenti.stefanseifert.com/wp-content/uploads/2018/09/Image_Trus-768x453.png 768w" sizes="(max-width: 1280px) 100vw, 1280px" /></p><span class="initial"><span class="cap">D</span>uring</span> my researches for a <span class="author">Trussardi</span> brand lettering I developed a special <em>Small Caps</em> version of <em>Reflection</em> typefaces. Here is the <em>metrics</em> window and beautiful <a title="Il Concetto della Bellezza" href="https://frammenti.stefanseifert.com/essay/il-concetto-della-bellezza/"><span class="author">#Natalia</span></a> as an inspiration fountain in the background.

A particular task was to create a unique and special small cap ‘<em>u</em>’ which was hard to balance on the line without serifs. It introduces also a new intermediate stroke width between the thick stems’ weight and the ultra crossed hairlines. Which was necessary as, of course, without the serifs the ultra thin lines would not be able to create enough <em>color</em> on its right wing.

Another subtle detail you may note here are the differently angled stroke ends which are slanted slightly towards the outside. It takes up a typical characteristic of <em>Reflection</em> as you may also observe in stroke ends of capital ‘<em>T</em>’ and other letters, as well.

If you want to know more about my methods to develop small caps variants of typefaces <a class="read-more inline" style="border: none;" title="Arbeit an Kapitälchen" href="https://frammenti.stefanseifert.com/essay/arbeit-an-kapitaelchen/"><i class="fa fa-caret-right"></i> read also</a> [German language]

<strong>Credits:</strong>
<span class="author">Paolo Roversi</span> | Photography]]></description>
										<content:encoded><![CDATA[<p><img src="https://frammenti.stefanseifert.com/wp-content/uploads/2018/09/Image_Trus.png" class="attachment-md_post_thumb_large size-md_post_thumb_large wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://frammenti.stefanseifert.com/wp-content/uploads/2018/09/Image_Trus.png 1280w, https://frammenti.stefanseifert.com/wp-content/uploads/2018/09/Image_Trus-768x453.png 768w" sizes="(max-width: 1280px) 100vw, 1280px" /></p><span class="initial"><span class="cap">D</span>uring</span> my researches for a <span class="author">Trussardi</span> brand lettering I developed a special <em>Small Caps</em> version of <em>Reflection</em> typefaces. Here is the <em>metrics</em> window and beautiful <a title="Il Concetto della Bellezza" href="https://frammenti.stefanseifert.com/essay/il-concetto-della-bellezza/"><span class="author">#Natalia</span></a> as an inspiration fountain in the background.

A particular task was to create a unique and special small cap ‘<em>u</em>’ which was hard to balance on the line without serifs. It introduces also a new intermediate stroke width between the thick stems’ weight and the ultra crossed hairlines. Which was necessary as, of course, without the serifs the ultra thin lines would not be able to create enough <em>color</em> on its right wing.

Another subtle detail you may note here are the differently angled stroke ends which are slanted slightly towards the outside. It takes up a typical characteristic of <em>Reflection</em> as you may also observe in stroke ends of capital ‘<em>T</em>’ and other letters, as well.

If you want to know more about my methods to develop small caps variants of typefaces <a class="read-more inline" style="border: none;" title="Arbeit an Kapitälchen" href="https://frammenti.stefanseifert.com/essay/arbeit-an-kapitaelchen/"><i class="fa fa-caret-right"></i> read also</a> [German language]

<strong>Credits:</strong>
<span class="author">Paolo Roversi</span> | Photography]]></content:encoded>
					
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